I started my blog last year as I was working on my thesis for a Masters Degree in Art Business from Sotheby’s Institute of Art.

My thesis looked at the proliferation of collaborations between contemporary artists and luxury brands over the past 10-15 years, arguing that such partnerships have evolved into strategic brand alliances used as a marketing tool in order to achieve both cultural and commercial objectives for both the brand and artist (as a brand) alike.

As I wrote, I thought I would share the findings of my research, commenting on notable events in art and fashion and areas of intersection between the two industries. And I’ve kept going ever since – Enjoy!

xo, Meredith

5 thoughts on “About

  1. Hi Meredith! I’m a student myself ( doing a phd in design management) and I find your blog idea very interesting and I often thought about the issues you probably discussed on your master thesis. I look forward to reading more about these issues in your blog, which I find very well written, informative and of course filled with beautiful material for inspiration 🙂 Keep it up girl**

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